Most HVAC companies that try direct mail and quit did one thing wrong. They mailed at the wrong time. Not the wrong neighborhood, not the wrong offer, not the wrong format. The timing was off, and by the time the cards hit mailboxes the demand window had already closed. In a trade where customer need...Read More
If you have artwork already approved and on file, 24 to 48 hours from when the storm hits to when your roofing postcards are in the mail. If you’re starting from scratch, 3 to 5 days. The difference between those two timelines is often the difference between booking the job and watching a competitor’s truck...Read More
Most businesses in Oklahoma City don’t realize how much a printing company can affect their results until something goes wrong. When evaluating printing companies in Oklahoma City, issues like missed deadlines, poor print quality, or lack of coordination can quickly become costly. If you’ve ever dealt with delayed orders, inconsistent print quality, or had to...Read More
If you run a contracting business in Oklahoma, you already know the pressure.Digital advertising costs rise every year, lead quality is unpredictable, and platforms change policies often. Some months are busy. Others are quiet for no obvious reason. That unpredictability is why many contractors are reintroducing direct mail into their marketing mix in 2026. Not...Read More
When you’re comparing digital printing in OKC vs offset printing, the real question is which one gets your brochures printed fast, looks professional, and fits your budget. For most Oklahoma City businesses, digital printing is the smart choice for real-world marketing timelines. Do I go with offset printing or digital printing? If you’re a growing...Read More
Here in Oklahoma City and the surrounding metro areas like Edmond, Yukon, Norman, and Moore, we’ve seen local small businesses leap ahead of big national brands by leveraging what makes print marketing so powerful: relevance, locality, and longevity. Unlike generic digital ads, print allows Oklahoma businesses to get directly in front of real customers—right in...Read More
By Mercury Press Plus Production Team20+ years of combined experience in print, direct mail, and marketing campaigns across Oklahoma Table of Contents What Is a Brochure? What Is a Flyer? What Is a Postcard? Quick Comparison Table Mailing & EDDM Rules (with Sources) Cost & ROI: When Each Format Wins Design & Tracking: Step-by-Step FAQs...Read More
When direct mail works in Oklahoma City, it really works. The difference-maker isn’t just cardstock and postage—it’s industry fit. Some sectors see outsized ROI because their audiences live, shop, learn, worship, and vote inside tight geographic patterns you can reach efficiently—often with Every Door Direct Mail (EDDM). Lets explore the industries that win with direct...Read More
In the bustling world of local contracting, standing out is crucial. Direct mail campaigns offer a unique edge. We provide a tangible connection to potential clients, unlike digital methods. Our company, Mercury Press Plus Inc. in Oklahoma City specializes in these campaigns. We understand the local market and tailor strategies to fit contractors’ needs. Direct...Read More
The Benefits of Using Postcards in Direct Mail In the ever-evolving landscape of direct mail marketing, businesses continually seek innovative ways to reach their target audiences. At Mercury Press Plus In Oklahoma City, we are constantly examining the most effective methods. When it comes to Direct mail, postcards have emerged as a effective tool for...Read More